Thursday, August 27, 2020

Polish Compliance and Holocaust Essay Example For Students

Clean Compliance and Holocaust Essay In no other nation than old Israel have Jews lived reliably and for the same number of hundreds of years in as enormous number, and with as much self-governance as in Poland . The late eighteenth and nineteenth hundreds of years brought tremendous influxes of Jewish pilgrims into Poland, and by the start of the Second World War in 1939 there were roughly 3.5 million Jews living all through the Polish open country. The Jewish individuals inside Poland lived in an independent world, with an extraordinary system of strict, social and political organizations. All through their reality in Poland the Jews were confronted with various hindrances coming from different outer and inside dangers. Outer dangers assumed a conclusive job in Jewish history when Poland was brought together into one country close by Russia toward the East and Germany in the West. Every nation got liable of participating in rehash attacks into the others region, which made sharp social partitions. Inside dangers happe ned with the German Catholic Church lecturing hostile to Semitism to the Polish populace, and industrialization in the nineteenth century set up a Polish working class undermined by Jewish accomplishment in medication and banking enterprises. The Polish Jews had been the subjects of segregation, embarrassment and control because of their individual compatriots, yet not until World War Two did they believe that their neighbors or companions would be equipped for carrying out brutal detest wrongdoings. During the control of Poland somewhere in the range of 1939 and 1945 Nazi authorities were astounded by the majoritys eagerness to team up, particularly as far as the Jewish last arrangement. In towns all over Poland savage massacres ejected and Jewish residents were killed, not by aggressors however by those they cooperated with and saw regularly. To develop a reality into the reasons for cooperation in 1939, it is important to inspect Polish history, especially the political, monetary and social groups which for such a long time propagated oppression the Jewish populace. Just when we can see these examples of hostile to Semitism all through Polish history would we be able to start to comprehend a coordinated effort that finished in the obliteration of over a million guiltless Jewish regular people. Against Semitic customs in Poland intrigued the German Nazi gathering so much that Hedrick Himmler discovered it of significant worth to make his top SS authorities study nineteenth century Polish history . The most punctual period of victimization the Jews in Poland was revolved around a strict clash. The German Catholic Church which was the prevailing strict body in Poland forced its will onto the Polish dominant part and along these lines mistreated the Jewish populace for their strict affiliations. In this manner against Semitism during Polands prior years assaulted the Jews and their convictions, however not at all like comparable circumstances in England and Fra nce scarcely any demonstrations of viciousness happened based on religion. The principal genuine danger to the Jewish people group accompanied the division of the Polish region in the nineteenth century. Poland before unification was comprised of three particular areas that during the earlier hundreds of years had created diverse political and financial conventions, and were comprised of unmistakable ethnic gatherings. Jewish business visionaries succeeded during the years paving the way to World War One, and in pretty much every Polish town most of organizations were controlled by Jewish families. The once insignificant preference that existed against Jewish residents was immensely expanded by the accomplishment of Jewish business, and a cruel domain gradually started to rise. The further division of Polish region came to fruition and was drawn up in the Treaty of Versailles after World War One. As the nation attempted to take care of its concern of expanded scorn toward national m inorities, the Versailles Treaty was marked and again re-circulated the ethnic organization inside zones of Poland. Ethnic minorities particularly of Jewish fair undermined right around 30% of Polands populace, which implied that new limits permitted ethnicity and strict alliance to cover advancing total cleavages in regions . World War One showed expanded antagonistic vibe against minorities, yet in addition early Polish consistence with adversary powers. At an early stage the Poles set up an assortment of methodologies for adapting to occupiers, which demonstrated their capacity to suffer and the ability to consent to the desires of attacking soldiers. The Poles have consistently utilized a solid positivistic convention with occupation which incorporates an endeavor to keep up quiet exertion and discover conjunction with the occupier, yet in addition to advance national personality simultaneously . The specialists and political figures of Poland during World War One kept the natio n bound together by embracing a feeling of nationalism and recognized the foe not as attacking powers, yet as those minorities who compromised genuine Polish character. The frail social structure of Poland after World War One empowered the away from of a Polish lion's share versus undesirable Jewish minorities. Prejudice inserted in the Polish culture can't the only one clarify the joint effort that happened during World War Two, the political emergency that tormented Poland after the First World War likewise assumed a conclusive job. .u6ffdded01b07708518f04737000cb259 , .u6ffdded01b07708518f04737000cb259 .postImageUrl , .u6ffdded01b07708518f04737000cb259 .focused content territory { min-stature: 80px; position: relative; } .u6ffdded01b07708518f04737000cb259 , .u6ffdded01b07708518f04737000cb259:hover , .u6ffdded01b07708518f04737000cb259:visited , .u6ffdded01b07708518f04737000cb259:active { border:0!important; } .u6ffdded01b07708518f04737000cb259 .clearfix:after { content: ; show: table; clear: both; } .u6ffdded01b07708518f04737000cb259 { show: square; change: foundation shading 250ms; webkit-progress: foundation shading 250ms; width: 100%; haziness: 1; change: darkness 250ms; webkit-progress: mistiness 250ms; foundation shading: #95A5A6; } .u6ffdded01b07708518f04737000cb259:active , .u6ffdded01b07708518f04737000cb259:hover { murkiness: 1; change: obscurity 250ms; webkit-progress: mistiness 250ms; foundation shading: #2C3E50; } .u6ffdded01b07708518f04737000cb259 .focused content zone { width: 100%; position: relati ve; } .u6ffdded01b07708518f04737000cb259 .ctaText { fringe base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: striking; edge: 0; cushioning: 0; text-embellishment: underline; } .u6ffdded01b07708518f04737000cb259 .postTitle { shading: #FFFFFF; text dimension: 16px; textual style weight: 600; edge: 0; cushioning: 0; width: 100%; } .u6ffdded01b07708518f04737000cb259 .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; outskirt: none; outskirt range: 3px; box-shadow: none; text dimension: 14px; textual style weight: intense; line-tallness: 26px; moz-fringe sweep: 3px; text-adjust: focus; text-adornment: none; text-shadow: none; width: 80px; min-stature: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/straightforward arrow.png)no-rehash; position: total; right: 0; top: 0; } .u6ffdded01b07708518f04737000cb259:hover .ctaButton { foundation shading: #34495E!important; } .u6ffdded01b07 708518f04737000cb259 .focused content { show: table; tallness: 80px; cushioning left: 18px; top: 0; } .u6ffdded01b07708518f04737000cb259-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .u6ffdded01b07708518f04737000cb259:after { content: ; show: square; clear: both; } READ: Nuclear Weapons Essay Paper The legislative issues in Poland after World War One remaining the Executive attempting to build up a vote based constitution. While trying to reflect Western fair approach and keep away from power in the possession of a tyrant ruler, the Polish constitution gave significant capacity to the authoritative part of government. This institutional choice trying to advance governing rules, and dodge exorbitant official force practically made an arrangement of uncertain administrative rulers. Unexpectedly this push to expel power from the top gave Jozef Pilsudski and the National Democratic Party the capacity to control an unpracticed council. This quick presentation into Europe of another equation of authenticity conflicted with conventional Polish community culture, and spoiled its establishments. The main political emergency that happened in Poland post-Versailles featured the issue of minorities and their place in the network. The nations first President Gabriel Narutowicz a lifelong fa n of minority rights was killed a year in the wake of entering office which the National Democratic Party clarified they affirmed of, in spite of the fact that they didn't submit the genuine homicide . This along these lines made a sharp clash with minorities when the National Democrats later came into power. After a short time obviously a more grounded official force was important to adapt to the nations most problem that needs to be addressed; patriot pride. In 1937 one gathering seized a the nations consideration the youthful individuals from the National Democratic Party started to battle their deference for extremism. In spite of the fact that they loathed Germans all in all they appreciated Hitlers goals for race and space and a solid country joined by nationalism. Any kind of government change during the interwar time was intended to separate and confiscate the privilege of Polish Jews. The National Democrats upheld that new training lines be drawn which unequivocally refused Ukrainian and Jewish families to have their kids educated in their local language. Beside biased racial arrangement the Polish government didn't concur on much else, and in the end a procedure of terrorizing started to rise between the different gatherings. A slow distance between the nations ideological groups brought about a no gathering framework, a sort of kindhearted tyranny. Outrageous political act

Saturday, August 22, 2020

Accident Victim Interview Report Assignment Example | Topics and Well Written Essays - 500 words

Mishap Victim Interview Report - Assignment Example He has a fantastic wellbeing record with the injury I talked with him about being the main injury he has gotten in the previous ten years. One of the assignments that numerous individuals in the kitchen need to perform is porting overwhelming sheet plate to and from the dish pit first floor. On one particularly bustling help on the seventeenth of October 2009, the sous-gourmet expert willingly volunteered to convey them ground floor since every other person in the kitchen was inconceivably occupied and he had a free second and needed to clear the space (to some degree incidentally) keep away from injury from the messiness. As he was moving toward the flight of stairs down to the dishpit, he slipped on a puddle on the floor and fell, hitting the rear of his head on a table in the restricted space and bending his lower leg essentially. His head drained to some degree, yet the significant injury was in his lower leg. He was somewhat stupefied by the hit to his head yet stayed cognizant with no genuine subjective side effects; in any case, he was unable to remain on his lower leg. He was taken by a collaborator to the crisi s room promptly, where he was analyzed as presumably not having any blackout (he had no post-blackout indications even in the days that followed) however had a break in his lower leg from moving it as he slipped. The quick treatment was to thrown his lower leg, but since of the sort of injury he couldn't be placed in a mobile cast. It is incomprehensible for him to finish his activity obligations while in a cast and incapable to walk, so Ted had to miss about a month of work. The injury, in any case, had almost no tendon harm and ted had the option to manage with truth be told, fundamental exercise based recuperation once he got his push off for the length of simply under a month, implying that he had returned to basically full capacities two months after the injury, however he could play out all business related and most close to home errands fine following the cast was taken off. The non-intrusive treatment was basic versatile band fortifying of his tendons to guarantee no

Friday, August 21, 2020

Take 1.618 Film at MIT

Take 1.618 Film at MIT [by Danbee Kim 09] Before I got into MIT, I was torn by a dilemma should I go to art school, or should I do the safe thing and get a real degree? When my acceptance letter from MIT arrived, things got a little easier. I figured MIT was a once in a lifetime opportunity that I should take while I could; I could always go to art school later, right? Somewhat consoled and way too hyped about getting into MIT to be feeling too torn up, I happily made my way to Boston in the fall of 2005. However, my determination to put aside art for more serious schooling had a bad start I participated in the Freshman Arts Preorientation (FAP) Program, and experienced one of the best weeks of my life. Ever since then, Ive been making serious efforts to look into film schools and take as many arts classes here at MIT as I can fit into my schedule. All of the arts classes Ive taken have been very good, some even inspirational, but it wasnt until this semester that I took a class that made me lust for a career in art. SP.785, or Digital Video Post Production, is a small class of about ten students handpicked by Professor Violetta Ivanova. We meet for two hours each Friday in the New Media Center, the Mac-world equivalent to an Athena cluster. The class is conducted as a discussion of film, film editing, production, and post-production. Its amazing because not only am I learning from a professional film-maker, but I also get the opportunity to meet with other students who find film a fascinating and compelling subject. Here are some of my favorite lessons from this class: Making one bad movie will teach you more than watching ten good movies. Lets start with a quote from Professor Ivanova on the wonderfully blunt and decidedly memorable lessons of experience. Having made quite a few short films and montages for fun, I can definitely agree that on the job training really forces you to get to know the world of film-making. For the class, weve been divided into groups to work on a film project that will potentially be aired on MIT TechTV. This doesnt discount the value of watching good films. I like to consider myself an active seeker of good media I pride myself in knowing titles that I can genuinely respect as masterful uses of the medium. Whether they be mainstream or cult classic, animated or live action, a recent release or a forgotten black-and-white treasure, works in my collection of favorites are prime examples of cinematography, pacing, dialogue, editing, or content. And yet, this class has exposed me to media that has impressed and inspired me: the Media that Matters Film Festival, the BBC series Planet Earth, and the documentary Thirty-two Short Films for Glenn Gould. Do not underestimate your audience. Another quote from my professor, one that describes exactly what kinds of movies I hate the ones that over-explain their pseudo-movie-science, the ones that assume their audience has the mental capacities and attention span of high-strung purebred toy poodle. The movies that really captivate are the ones that realize film is not just an audial experience. These movies take advantage of the fact that the audience can see every freckle on Freddie Highlands adorable British nose, and understand the truth of a picture is worth a thousand words. What I also got out of this lesson was that art is a sanctuary for the creator, but dont kill a great idea by trying to explain it too much. Film can be a way of life, even at MIT. There are very few things for which I would get up at 6am. One of those few things is to film Army ROTC water survival training, with an inventory of gear that includes an underwater camera, one that looks exactly like the underwater cameras seen in The Life Aquatic. And no, this was not a required part of class thats right, I volunteered, just like a Browncoat but without Serenity valley. This class is part of a plethora of film opportunities on the MIT campus. My favorite class freshman year was 21M.011, aka The Film Experience, taught by Professor Thorburn, who is one of the most enthusiastic lecturers Ive ever had. If you join the Lecture Series Committee, which projects movies at a reduced price on campus, you can learn how to feed film reels into cranky old-school projectors, focus them, and sync up the images with the audio. Campus Movie Fest is coming up soon MIT participates in the worlds largest student film festival, and weve had some prize works make it pretty far in the contest. A lot of dorms have high-end camcorders that can be borrowed by residents, be it for class projects, Campus Movie Fest, i3 videos, or video auditions for tv shows like Beauty and the Geek. There are also a number of other film and movie classes in the Humanities, Comparative Media Studies, and Special Programs departments. I figured MIT was the right thing to do first, and I still feel that way. Dont get me wrong; I can get very excited about programming or neurological diseases or Fourier transforms. MIT encourages a love of knowledge that I cant help but soak in. But I didnt have to set aside film or my love of art when I got here. If anything, squeezing art in between math and science has made art even more precious and inspiring, and its taught me to look for art in unexpected places. Its helped me find that golden ratio between what I love to know and what I love to do.

Monday, May 25, 2020

Confusing Preposition Pairs in English

Confusing  preposition pairs in English is one of the most common mistakes for ESL students. To help you avoid this mistake, review  some of the most commonly confused pairs of prepositions below.   In / Into The key difference between in and into is that in indicates a state of being, whereas into indicates motion. For example, into is often used to describe the movement of something from outdoors to indoors, such as in the sentence, I walked into the house.  By contrast,  in is used when a thing or person is stationary. For example, I found the book in the drawer. Examples Jack drove his car into the garage.My friend lives in that house.The teacher came quickly into the room and began the lesson.The dishes are in that cupboard.   On / Onto Similar to into and in, onto indicates motion where on does not. Onto normally indicates that something is placed onto something else. For example, I put the dishes onto the table when I set it. On shows that something already rests on a surface. For example, The picture is hanging on the wall.   Examples I carefully placed the picture onto the wall.He put the book onto the desk.You can find the dictionary on the table.Thats a beautiful picture on the wall. Among / Between Among and between are almost exactly the same in meaning. However, between is used when something is placed between two objects. Among, on the other hand, is used when something is placed among many objects. Examples Tom is between Mary and Helen in that picture.Youll find the letter among the papers on the table.Seattle is located between Vancouver, Canada, and Portland, Oregon.Alice is among friends this weekend. Beside / Besides Beside - without an s- means next to. For example, Tom is seated beside Alice. In contrast, Besides - with an s - states that something is in addition to something else. For example, Besides math, Peter is getting an A in history. Examples Hang your coat beside mine over there.There is so much work to do besides the normal tasks.Come sit down beside me.Besides potatoes, we need some milk.

Wednesday, May 6, 2020

Advertisement Analysis Slicing The Prices - 1237 Words

Slicing the Prices In a recent issue of Men’s health magazine, Gillette has posted an appealing advertisement. The advertisement Gillette has posted is for their price change in razors. The advertisement is a straightforward design with three razors on the left-hand side of the page, large text saying, â€Å"Get the shave you love for our lowest prices in years† on the top, and finally the company name on the right. The advertisement does not give a specific price. The promises of an insubstantial value in addition to the light humor makes this an effective advertisement that will remain in the subconscious of future consumers. As most readers of a magazine normally disregard the advertisements displayed, companies must find ways to convey†¦show more content†¦After reading the bottom paragraph, the advertisement communicates â€Å"we’d prefer to tell you exactly how much† meaning Gillette could not provide the value of the product as the prices a re dependent on location and market. A type of claim used by Gillette in this advertisement is an empty or unfinished claim. An example of an unfinished claim is â€Å"the best a man can get†. The core audience of Men’s health magazine is adult men, likely in college or above. The magazine provides information about health, fitness and men’s fashion. The audience of this magazine are likely belongers, and emulators. The target audience of this advertisement is known as sustainers, Belongers, and loosely the emulators. The sustainers have little disposable currency. They are known to impiously purchase cheaper products to save as much money as possible. They are likely to be a candidate to purchase the product because of the advertisement stating, â€Å"lowest prices in years†. They are also the most prominent customer at Walmart, which sells the Gillette brand. Walmart is one of the world’s largest markets which makes their customer base a likely t arget. A better candidate of this advertisement would be the belongers. Belongers are usually from the middle class who has more income to spend than the sustainers. Like the sustainer, they are likely going toShow MoreRelatedInformation About Data Mining And Knowledge Discovery3226 Words   |  13 Pagesthe technology on the use of information at Di Stefano cafe 6 2.3 Impact of the technology on the managers 6 2.4 Business strategy implications associated with the technology 7 2.5 Data mining simplified model for knowledge discovery based on OLAP analysis 8 3.0 Conclusions and recommendations 15 Executive summary This report focuses on the various advantages associated with the adoption and implementation of data warehousing and data mining technologies at Di Stefano cafe. Specifically, theRead MoreAutomatic Chocolate Vending Machine (Avcm)3442 Words   |  14 Pages * The price of chocolate increases * The message lines need to be changed or * Machine features changes. Fig.1. a)Basic system(ACVS) of an Automatic Chocolate Vending Machine Fig .1. b)Input and Output Ports at the ACVM Reprogram of the codes and relocation of the codes * The system ROM or flash or EPROM whenever the following happens: (i) the price of chocolate increases, (ii) the message lines or menus or advertisement graphics needsRead MorePotato Chips Manufacturing Unit in Pakistan5476 Words   |  22 Pagesfacilities, due to which a substantial proportion of production is wasted. The combination of inadequate storage facilities and an under-developed processing industry leads to volatility in prices, given that not all of the excess production can be stored or processed for consumption during the off-season. The following analysis will illustrate the current state of the potato production in Pakistan. Pakistan annually produces about 2 million tons of potatoes. 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The coffee house will offer a variety of choicesRead MoreHow to Increase Retail Sales5817 Words   |  24 PagesssHow to Increase Sales in Retail with Market Basket Analysis Marko Svetina, JoÃ… ¾e ZupanÄ iÄ  Merkur d.d. C. na Okroglo 7, Naklo, Slovenia marko.svetina@merkur.si University of Maribor, Faculty of Organizational Sciences KidriÄ eva cesta 55a, Kranj, Slovenia joze.zupancic@fov.uni-mb.si Abstract: This paper investigates market basket analysis as an important component of analytical CRM in retail organizations. It presents the case of the company Merkur d.d., Slovenia, a trading company dealing in itemsRead MoreKerafed Projecct9056 Words   |  37 Pagesworking of an organization. 1.3. 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Tuesday, May 5, 2020

Primary Research Proposal Marking schedule

Question: Discuss about the Primary Research Proposal Marking schedule. Answer: Research Needs Identification The research will help to identify the steps that will help Peter to become well prepared before meeting his potential franchiser to set up the business. The research will help to identify that an existing business does not sound correct however, starting from the scrape sounds a bit unapproachable. In that case, Peter being a farmer he requires to start a brainstorming about his aims and objectives. It is imperative to develop a business plan, as the start of a new business enterprise requires a business plan that acts a road map in order to guide the future of a trade (Hing, 2013). As the offer around Pelorus Bridge is very limited, the research will provide an overview regarding how to deal with the scenario. It is imperative for Peter to be well prepared while meeting the franchisor because in addition to a renowned brand name, purchasing a franchisee provides several other benefits that are not available to Peter while starting the business from the scrape. Reputable franchisor will also carry out a market research before selling a new outlet in order to raise confidence. However, the failure to do a sufficient market research is one of the largest mistake that most of the independent makes (Repack, Repack Lin, 2014). Research Aims, Samplings and Research Methods Selection The aims of the research are as follows: 1.To provide an overview how the approach to potential franchisor to start a new business 2.To illustrate that how will Peter strengthen his negotiating position with the help of a potential franchisor SMART form S The specific context of the proposal is how the approach potential franchisor will help to start a business in McDonalds. It is imperative to remember that a franchisor has expended a lot of time, effort as well as money in order to build their brand. Peter should prepare for the approach is the similar way in which he will prepare for a job interview. It is important for Peter to research about McDonalds before approaching the franchisors. Some potential franchisors might be afraid of the fact that it will require to conform to an overpowering as well as unapproachable corporate system. It is truly an art to franchise negotiation for both the parties in order to become successful (Gerhardt et al., 2015). It is also required for Peter to go through the franchisee disclosure document of McDonald. While going through the document, Peter will come across the basics of cost, training as well as location and the fragmentary fees that are required to operate a franchisee of McDonalds. M It is important to keep in mind how the success of the project can be evaluated and as a result, the objective requires being measurable. The franchisor will help to prove the need for the good or service. With the help of a potential franchisor, Peter will be able to select a professional site. The franchisor will also provides budget that work as well as cost-control systems. McDonald continues to be recognized as a leading franchising company around the world. Peter will get tremendous opportunity if he owns a restaurant in McDonalds. The opportunity will be measured with the help of secondary sources. With the help of secondary source, the relative market share will be determined. It will require finding sales of the Company during a particular period. Opening up of franchisee of McDonalds is expensive and as a result, Peter has to put down a lot of money forthright (King King, 2016). A The objective is to make it a point that whether the aim is achievable or not. Peter requires to look into the fact that whether the other established companies in Blenheim and Nelson accepts the proposal and allows Peter to set up his new business. Peter also requires to set achievable targets. McDonalds mostly targets everyone and as a result, the Company does not have a selected targeted audience (Hartley, 2015). R Relevant illustrates result oriented. This project should be executed in order to carry out a profitable business. If the project is carried out successfully, it will have a positive impact on Peter and as a result, he will be able to lead a country lifestyle. T The objectives should also deal with time-frame. An initial down payment is requisite while making the purchase. The time-frame depends on the willingness to individually devote full time as well as best efforts to the daily operation of the restaurant (Janssen, Van Der Voort van Veenstra, 2015). Research Approach The research approach is described as the importance of hypotheses to the study that is considered as the major distinguishing point between deductive as well as inductive approaches. For deductive approach, the emphasis is mostly on causality however; for inductive approach the objective is usually focused on the exploration of new phenomena. On the other hand, abductive approach starts with surprising facts (Savin-Baden Major, 2013). Deductive Approach: This type of approach is mostly concerned with the development of a hypothesis that is based on an existing theory. Deductive approach is illustrated by means of hypothesis that can be derived from the proposal of the theory. The alternative to deductive approach is the inductive approach. Deductive approach mostly explores a known theory as well as tests if that theory is suitable in a given situation (Gabriel, 2013). Inductive approach: It is mostly known for its inductive reasoning that starts with observation as well as theories that are planned towards the end of the research procedure. This aim of this approach is to generate meanings from the set of data that is collected to recognize prototypes as well as relationships to build a theory (Herrera et al., 2017). Sampling Sampling is the procedure that helps to select units from a population of interest. Random sampling provides each member of the target population a common and an equivalent probability of selection. On the other hand, systematic sampling that acts as an adjustment of random sampling. Stratified sampling is probable when it makes sense to partition the population into groups. With the help of stratified sampling, Peter will be able to partition the population into groups that is on the basis of a factor that influences the variable. However, cluster sampling is completely dissimilar to that of stratified sampling. With cluster sampling, Peter will able to divide the target population into groups b band achieve a simple random sample (Dosne, Bergstrand Karlsson, 2016). Research Methods Research methods comprises of all those techniques as well as methods that are adopted to conduct a research. The two possible research methods that are selected include quantitative and qualitative method. Quantitative Methods: Quantitative research method makes the use of numbers in order to test hypotheses as well as make prediction by making the use of measured amounts. By making use of numbers, the researcher has the prospect to use advanced statistical tests to make certain that the results have a statistical relationship. Quantitative research methods are more structured as compared to that of qualitative research methods. The several forms of quantitative research forms are online surveys, paper surveys, face-to-face interviews as well as mobile surveys. With the help of online survey, Peter will be able to come across current and potential franchisers of McDonalds. He will also come to know that how franchisees value famous incentives (Hussein, 2015). Qualitative Methods: Qualitative research illustrates the sort and quality of a subject while interpreting as well as attempting to understand an event. Participant observation is one of the most common methods of qualitative research methodology. It is suitable for the collection of data on naturally happening behaviors in their customary contexts. In-depth interviews are also a part of qualitative method that is optimal for the collection of data on personal histories of individuals (Taylor, Bogdan DeVault, 2015). The advantages of qualitative methods are as follows: 1. Problems and objects that are covered are evaluated in depth and details 2. Interviews are not restricted to particular question and can be redirected by researchers in real time (Hussein, 2015). The limitations of qualitative methods are as follows: 1. The quality of research is mostly reliant on the skills of the researcher and it can be effortlessly influenced by personal idiosyncrasies 2. Qualitative research is sometimes not acknowledged and understood particularly within scientific communities The advantages of quantitative methods are as follows: 1. It helps the researcher to conduct a wide survey that involves several subjects and generalization of findings The limitations of quantitative methods are as follows: 1. This method is mostly inflexible and it also provides less detail on the motivation Research Plan Task Start Date Duration End Date Project Proposal 27-Aug 15 10-Sep Literature Review 4-Oct 35 9-Nov Data Collection 5-Aug 25 30-Aug Data Analysis 23-Oct 30 23-Nov Final Report Submission 25-Sep 31 26-Oct The major objective of the research is the project proposal. After conducting the outline of the research, the research work will be initiated. The above research will mostly be conducted by making the use of secondary research as it takes less time as compared to primary research. Research Analysis and Evaluation The study is mostly conducted on the basis of secondary research that involves competent as well as experienced representatives who are accountable for field visits. The data is mostly gathered by focusing on interviews. Research analysis has several facets as well as approaches that encompass miscellaneous techniques under several names. Research evaluation is an interdisciplinary peer-reviewed as well as global journal. A research evaluation is an essential part of a proposal as it provides data that helps to improve a project during development and accomplishment. In order to evaluate how well a company prepares a new franchisee, Peter requires to execute three things. He should firstly evaluate the training programs to make sure that all functional areas of the trade are enclosed and the systems are in place to assist while running a business. Secondly, Peter has to appraise its initial unit disclosing support systems to make sure that Peter has all the support that is required w ith every facade of opening a new shop. Thirdly, Peter also requires to evaluate the front line support staff of the franchisee (Penfield et al., 2013). With the help of research evaluation, Peter will be able to look at the opportunities provided by the potential franchiser and this will act as an imperative question that requires to be answered. With the help of research evaluation, Peter will be able to review the ongoing activities of the project and will provide with unforeseen insights. Peter also requires to make the use of secondary research in the next step that will help him to determine the amount of money that an established unit will make after operating. It will also help to be sure about the comparison of income expectation to the size of total investment so that the profit appears to be reasonable. However, if there is any conflict between Peter and the potential franchisor, he can easily approach him to clarify the information that will help to determine the correct answers. A company should meet up with all the three criteria in order to meet the expectation of the customers (Waltman Costas, 2014). References Dosne, A. G., Bergstrand, M., Karlsson, M. O. (2016). An Automated Sampling Importance Resampling Procedure For Estimating Parameter Uncertainty. Gabriel, D. (2013). Inductive and deductive approaches to research. available online at h ttp://deborahgabriel. com/2013/03/17/inductive-and-deductive-approaches-to-re search. Gerhardt, S., Hazen, S., Lewis, S., Hall, R. (2015). Entrepreneur Options-" Franchising" vs." Licensing"(McDonald's vs. Starbucks and Chick-fil-A). ASBBS Proceedings, 22(1), 152. Hartley, M. E. (2015). Marketing to a Bilingual Target Market Through English-Language Media (Doctoral dissertation, Texas Christian University Fort Worth, Texas). Herrera, Y., Fernndez, M. S., Lamas, S. G., Campos, L., Talevi, M., Gasparini, Z. (2017). Morphology of the sacral region and reproductive strategies of Metriorhynchidae: a counter-inductive approach. Earth and Environmental Science Transactions of The Royal Society of Edinburgh, 1-9. Hing, N. (2013). Maximizing franchisee satisfaction in the restaurant sector. Journal of Consumer Marketing. Hussein, A. (2015). The use of triangulation in social sciences research: Can qualitative and quantitative methods be combined?. Journal of Comparative Social Work, 4(1). Hussein, A. (2015). The use of triangulation in social sciences research: Can qualitative and quantitative methods be combined?. Journal of Comparative Social Work, 4(1). Janssen, M., Van Der Voort, H., van Veenstra, A. F. (2015). Failure of large transformation projects from the viewpoint of complex adaptive systems: Management principles for dealing with project dynamics. Information Systems Frontiers, 17(1), 15-29. King, B. L., King, B. L. (2016). Caught in the middle: franchise businesses and the social media wave. Journal of Business Strategy, 37(2), 20-26. Penfield, T., Baker, M. J., Scoble, R., Wykes, M. C. (2013). Assessment, evaluations, and definitions of research impact: A review. Research Evaluation, rvt021. Repack, W., Repack, D., Lin, J. C. J. (2014). Factors that Influence Women When Purchasing a Business Format Franchise. Journal of Small Business and Entrepreneurship Development, 2(3), 1-12. Savin-Baden, M., Major, C. H. (2013). Qualitative research: The essential guide to theory and practice. Routledge. Taylor, S. J., Bogdan, R., DeVault, M. (2015). Introduction to qualitative research methods: A guidebook and resource. John Wiley Sons. Waltman, L., Costas, R. (2014). F1000 recommendations as a potential new data source for research evaluation: A comparison with citations. Journal of the Association for Information Science and Technology, 65(3), 433-445.

Sunday, March 8, 2020

Cesar Pelli, Profile of the Petronas Towers Architect

Cesar Pelli, Profile of the Petronas Towers Architect Cesar Pelli has become known as a master designer of public spaces such as the Commons of Columbus (1970-1973) in Columbus, Indiana, the Winter Garden at the World Financial Center (1980-1989) in New York, and Founders Hall (1987-1992) in Charlotte, North Carolina. Some critics say that Pellis public rooms contribute to modern-day life in the same way the Italian piazza shaped life in the 16th century. Pelli and his colleagues are often praised for using a wide variety of materials and designs, seeking new solutions for each location. Believing that buildings should be responsible citizens, Pelli strives to design buildings that work within the surrounding city. In 1997, Pellis design for the Petronas Towers was erected in Kuala Lumpur, Malaysia. The Petronas Towers are among the tallest buildings in the world. Background: Born: October 12, 1926 in Tucuman, Argentina. Cesar Pelli emigrated to the United States in 1952 and later became a U.S. citizen. Education and Professional: Diploma in Architecture, University of Tucuman, ArgentinaMaster in Architecture, University of Illinois, Urbana–Champaign1977: Founded Cesar Pelli Associate, renamed Pelli Clarke Pelli Architects in 20051977-1984: Professor and Dean of the Yale University School of Architecture After completing his Masters degree in architecture, Pelli spent ten years working in the offices of Eero Saarinen. He served as Project Designer for the TWA Flight Center at JFK Airport in New York and Morse and Stiles Colleges at Yale University. He later became Director of Design at Daniel, Mann, Johnson Mendenhall (DMJM) in Los Angeles, and from 1968 to 1976 he was Partner for Design at Gruen Associates in Los Angeles. While at Gruen, Pelli is known to have collaborated with Norma Merrick Sklarek on a number of works, including the US Embassy in Tokyo. Cesar Pelli Associates was founded in 1977. Pelli Skyscrapers and Towers: 1977-1984: MOMA Residential Tower, New York City1981-1987: World Financial Center (renamed Brookfield Place), New York City1986: Canary Wharf Tower, London, England1990: NTT Headquarters, Tokyo, Japan1998: Petronas Towers, Kuala Lumpur, Malaysia2003: Two International Finance Centre (IFC), Hong Kong (design architect)2004: Bloomberg Tower, New York City2012: Iberdrolas Tower (Torre Iberdrola), Bilbao, Spain Pelli Museums and Theaters: 1984: Mattatuck Museum, at Waterbury, Connecticut1987: Charlotte Performing Arts Center, at Charlotte, North Carolina1987-1990: Carnegie Hall Tower, at New York, New York1991: Ohio Center for Performing Arts, at Cincinnati, Ohio1996: Cinema in Celebration, Florida2006: Carnival Center, now called the Adrienne Arsht Center for the Performing Arts, Miami, Florida2006: Renà ©e and Henry Segerstrom Concert Hall and Samueli Theater, Segerstrom Center for the Arts, Costa Mesa, Orange County, California2008: BOK Center, Tulsa, Oklahoma2009: Connecticut Science Center in Hartford, Connecticut Notable Pelli Architecture: 1966: Worldway Postal Center, at Los Angeles, California1967: COMSAT Laboratories, at Clarksburg, Maryland1967: Kukai Gardens Housing, at Honolulu, Hawaii1969: San Bernardino City Hall, at San Bernardino, California1975: Pacific Design Center, at Los Angeles, California1976: US Embassy, Tokyo, Japan1982-1984: Herring Hall, at Rice University, Houston, Texas2005: Malone Engineering Center at Yale University, New Haven, Connecticut2006: Minneapolis Central Library, Minnesota2009: ARIA Resort and Casino, Las Vegas, Nevada2017: Transbay Transit Center, San Francisco, California Selected Awards: Cesar Pelli has received more than 200 architecture awards. Some highlights: 1995: Gold Medal, AIA (American Institute of Architects)2004: The Aga Khan Award for the design of the Petronas Towers, Kuala Lumpur, Malaysia2008: Lynn S. Beedle Award, Council on Tall Buildings and Urban Habitat Board of Trustees Quotation - In the Words of Cesar Pelli: A building must be both background and foreground. As foreground, it must have some exceptional qualities. But it must also try very hard to knit into the fabric of the city. Learn More: Observations for Young Architects by Cesar Pelli, Monacelli Press, 1999Petronas Towers: The Architecture of High Construction by Cesar Pelli and Michael J. Crosbie, Wiley-Academy Press, 2001Cesar Pelli: Selected and Current Works by Cesar Pelli, 1994 Source: Cesar Pelli FAIA, RIBA, JIA, Pelli Clarke Pelli Architects Webstie [accessed October 12, 2015]

Friday, February 21, 2020

Wade & Wolf Analysis Essay Example | Topics and Well Written Essays - 1000 words

Wade & Wolf Analysis - Essay Example Both Wolf and Wade focus on the impacts of globalization on the level of poverty and pay inequality in the world. Wolf is of the opinion that globalization has reduced poverty and pay inequality but Wade refutes Wolf’s statement. Wade doubts the creditability of sources upon which Wolf had based his judgment. â€Å"But recent research on where the Bank got the 1.2 billion suggests that the method for calculating the numbers is probably to understate the true numbers in poverty.† (Wade 440). Wade thinks the inequality in the field of income among countries is measured through an incorrect method. He mentions that household expenditure can aid in providing the correct picture about unequal income distribution. The difference in the household expenditure proves that the inequality in pay among various countries is on increase. He proves his stance by providing the statistics that bring forth disparity in wages. â€Å"Roughly 85 percent of world income goes to 20 percent o f the world’s population and 6 percent to 60 percent of the world’s population†. (Wade 441). He differs from Wolf’s view that globalization aids in the development of the country. But while looking at the inequalities in income distribution, Wade ignores the situation in China and India. And it is this attitude of Wade that Wolf refers to in his article; Wolf says that India and China with their enormous population cannot be overlooked while analyzing the changing trends in the field of poverty and income distribution. â€Å"But why would one want to exclude two countries that contained 60 percent of world’s poorest people two decades and still contain almost 40 percent of world’s population today?† (Wolf 442). Wolf contrasts with Wade when it comes to the contribution of India and China in narrowing the gap of inequality that has been prevailing in average income for countries all over

Wednesday, February 5, 2020

Obesity and How the Media and Society Play a Major Role Research Paper

Obesity and How the Media and Society Play a Major Role - Research Paper Example The best measure for defining obesity is using the body mass index. With the help of a person’s height and weight, BMI is calculated. Often people think that obesity is a cosmetic consideration. It is not just a cosmetic consideration, but there is more to it. It is a chronic disease which often leads to diabetes, high blood pressure, heart disease, gallstones and various other chronic diseases. It is not easy to treat because the relapse rate of obesity is very high. Within a span of five years, 95 percent of people who lose the weight regain it. The treatment of obesity is not short termed even though medications and diets can be helpful. It has to be a lifelong process with a commitment to proper diet habits, increased physical activity and regular exercise. One should always concentrate on living a healthier lifestyle, rather than focusing on having an ideal weight (Balentine 2012). In this paper we will extensively talk about obesity in the children how does media and soc iety contributes to it. Increasing trends among obesity in children represents an unprecedented burden on their health. the medical complications which are commonly found in overweight children includes hypertension, type 2 diabetes, respiratory ailments, orthopedic problem, troubles in sleeping and depression. According to research, there is a variety of unrelated media factors, which contribute to obesity among children. These may include a reduction in physical education classes, after-school athletic programs have reduced, public schools have started supplying sodas and snacks. We can also see the increasing number of fast food restaurants, the concept of ‘super sizing’ of food portions and the increasing number of high calorie and high fat grocery products which are easily available. The potential costs that are associated with childhood obesity is considered to be as surprising by the American Academy of Pediatrics. The other potential contributor in the rising ra tes of childhood obesity is media. There has been an explosion in the media channels and shows which targets to children during the same period in which trends of increasing childhood obesity are observed. In addition to this, there has been an increase in videos, specialized cable networks, video games, internet websites and other computer activities. An average of five and a half hours are spent by children today on media. This time spent is equivalent to a full time job. This time spent is more than an average person spends on anything apart from sleeping. Same is the case with the pre-school children. They spend more time with screen media: which includes TV, video games and computer games, than playing outside. Much of the media that targets the children is laden with elaborate advertising campaigns, which mostly promotes candy, soda and snacks. Studies show that on an average, a child watches 40,000 ads a year on TV alone. According to the theory of experts, pediatricians and media researchers, media contributes largely to childhood obesity. Firstly, the time which a child spends using media displaces the time which they could spend on physical activities. Secondly, the advertisements, which are related to food, influences a child in making unhealthy food choices. Moreover, the food products are made more attractive when some famous TV character or a cartoon character is the ambassador of that product. This encourages children to buy and eat

Tuesday, January 28, 2020

MBA Marketing Analysis and Planning

MBA Marketing Analysis and Planning The report analyzes the market for Converses Chucks All Star range of footwear in the United States of America and includes a look at other competitive brands for comparison. Graphs depicting market data in terms of net sales in US dollars have been included to support the findings. The report segments the market for Chucks on basis of demographic, psychographic and behavioral factors and then moves on to highlight the target market for the canvas shoe. Also included is the market position of Chucks relative to its competitors. The report describes the products marketing mix and its influence on the market position and customers buying behavior. Also, the approach has been criticized in terms of current and future opportunities. Finally, the report draws a conclusion of the market Introduction to Converse and Chucks All Star It all began in 1908, when Marquis M. Converse launched the Converse Rubber shoe Company in Malden, Massachusetts. The company started as a manufacturer of rubber shoes, which offered winterized rubber soled footwear for men, women, and children. By the year 1910 the Converse Shoe Company was producing 4,000 shoes daily, but it was not until 1912, that it first began producing athletic shoes for tennis. In 1917, the company revolutionized basketball by introducing the worlds first canvas high-top performance basketball shoes, that it named the All Star. Five years later, a semi-professional basketball player, Charles Chuck Taylor officially joined Converse as Americas first sports player endorser; Chucks signature was added two years later in the All Star patch and for the next four decades, Chucks, as they became known, were the shoes to have, particularly on the basketball court. The involvement of America in World War II (1941) took Converse into a new phase and it began manufacturing boots and ponchos. Converse designed the A6 Flying Boot for the U.S. Army Air Corps and even post the war these shoes remained the government issued athletic shoes for military training. For its war efforts Converse received a number of honors from the Army, Navy, and U.S. Treasury. Converse shoes became the number one footwear among the teenagers, who wore them as a symbol of youth rebellion in the 50ÂÂ ´s and for the same reason they continued to be popular in the 70ÂÂ ´s and 80ÂÂ ´s. But it was in the late 80ÂÂ ´s that Converses popularity started to decline. A series of unfortunate events and bad decisions lead Converse to file for bankruptcy in 2001. In June, 2003 Nike bought Converse out for $305 million and has ever since invested more than four million dollars into its advertising. Today, Converse has over 1,000 different types of Chucks selling in the market to individuals and organizations, all with the same goal WEAR A SHOE THAT MAKES A STATEMENT. As mentioned in the mission statement of the company: Our MISSION is to deliver personal service to our customers knowing that soon we will become friends. Our hope is that we provide the same shoes that our owners father wore for cross country in 1965, and his grandfather wore to play stickball in the streets of Philadelphia in the 30s. This report is an outcome of an analysis of marketing strategies used by Converse in the United States of America. The main purpose of the report is to indicate the market segmentation and target customer base of Converses most famous range of shoes, the Chucks or Converse All Star, in the U.S. The report further analyzes the position of Converse in the footwear industry in comparison to its competitors; the positive and negative aspects of the positioning strategies. It further discusses the product, pricing, promotional and distribution strategies and their influence on the buying behavior. Market Segmentation, Target Market and Positioning of Chucks Converse claims to be the first shoe company to launch footwear with Self Expression and till date Chucks enjoy the status of being the most popular shoes with this advantage. Despite this fact, Converse prefers to focus only on certain preference clusters and chooses target marketing over traditional mass marketing. The market for the Chucks All Stars has primarily been segmented according to demographic factors, namely, age and income. Furthermore, the company also divides the market on basis of psychographic factors like lifestyle and personality. Behavioral factors, like attitude and user status, have also been used to segment the market further. The product goes beyond segmenting the market on basis of gender, by offering shoes for both men and women, and also unisex shoes. The market for the Chucks has been segmented on basis of the following factors: Demographic Under this factor the U.S. population is primarily categorized on basis of age, discretionary income and generation. The age groups have been split into four parts, namely: under 13, 13 to 19, 20 to 35 and above 35. *Further, the income groups have been divided into: 0 income (students), $ 1 to $ 30,000 (young entry-level professionals) and above $ 30,000 (upper middle class). The generations have been segmented into baby boomers (those born between 1946 and 1964), Generation X (those born between 1964 and 1984) and Generation Y (those born after 1984). Psychographic For this factor the market has been categorized on basis of lifestyle and personality. The population of the U.S. has been segmented on basis of lifestyle into seven groups, namely: Resigned Rigid, authoritarian, chauvinistic (older) Mainstream Domestic, conformist, conventional (Part of the mass, favoring big brands) Aspirer Materialistic, acquisitive, image conscious, attractive more important than quality of contents (Younger, clerical/sales type occupation) Succeeder Strong goal orientation, confidence, work ethic (Top management) Explorer Energy-autonomy, adventurous (Younger students) Reformer Freedom from restriction, intolerant of bad taste ( Higher education) Behavioral The market has been segmented on basis of loyalty status into Hard-core loyals, split loyals, shifting loyals and switchers. Also, attitudes of the American populace have been used to factor the market into: upbeat enjoyers, insecures and financial positives. Converse has analyzed web users online activities to figure out who is most likely to be interested in its product, which enables them to place ads on whatever sites those consumers are visiting. For example, behavioral segments important to the footwear industry, such as fashion-interested, outdoor sports enthusiast or soccer mom, would be based on where the user has gone and/or what they have done on various web pages. Share of U.S. Footwear Retail Sales by Consumer Group and Major Product Category, 2008 (%) Target Market With respect to the segments classified above, the Chucks have been made to target two age groups: the Teens, ranging from 13 to 19 years of age and the entry-level professionals ranging from the age of 20 to 35. The Chucks are designed for both male as well as the female consumers with different variations and patterns for both. The product also offers a unisex range to its consumers. Chucks marketing strategy also targets the zero, mid and upper range income groups. The marketing focus lies mainly on the younger generation, Generation X (Gen X) and Generation Y (The Echo Boomers), who fall in the Aspirer, Explorer or Reformer category based on lifestyles. *The shoes became very popular with rock musicians, and younger generations wore them for their distinctive looks, colors, and comfort and as an alternative to the high priced high performance shoes made by Nike and other companies. They were considered a leisure shoe and also were purchased because they were fashionable.* People from inner-directed hierarchy of stages, particularly I-am-me and Experimental lifestyles are being targeted. Product Positioning of Chucks relative to its competitors Converse once stood for athletic footwear. Now the brand has developed into a fashion statement for the retro-modern sub-culture prevalent in todays generation and is marketed as a Classic shoe for the new generation. Converse has obtained a good position in the buyers mind through better product attributes, price, quality and image, offering the product in a different way than the competitors do. The company offers the product in a variety of colors and styles at an affordable price with high branding, which ultimately helps to position the Chucks, in the buyers perspective, as trendy yet simple shoes. Converse has adopted the Cultural Symbol Approach to position Chucks in the market by associating the product with the basketball legend Chuck H. Taylor and appending his signature with the brand logo. The brand value of Converse is such that owning a pair of Chucks is equivalent to owning a piece of history, which apparently is a value offered by none other in the market. The Product User Approach for positioning the Chucks relative to its competitors. Another advantage Converse enjoys over its competitors is the association of the brand with music. The shoe became associated with puck rock and counter culture after being worn by the bands The Ramones and Blondie, who communicated with both strong music and fashion statements. The Ramones used the shoe as part of their street image with black leather jacket and blue jeans whereas Blondie gave the shoe a glossier menswear revamp creating an alternative suiting look as band members wore red and black colored Chucks with tight black pants, black jackets, shirts and ties on the cover of their Parallel Lines LP. Adopting the Product User Approach to position the Chucks Converse have also collaborated with designer John Varvatos and worked on several innovative marketing and charitable projects. They also released a collection of Converse shoes inspired by Kurt Cobain featuring artwork sourced from Cobains journals. Cobain was often seen wearing Converse and was wearing Chucks when he ki lled himself. The Converse Cobain collection has earned a mixed response from Nirvana fans who have noted that Cobain was particularly concerned about corporate appropriation of counter culture value. The unique selling proposition (USP) of Converse All Star is their simple design, wearing which the consumers declare the ownership of the old-school essence. The classic 2-ply canvas and rubber sole has been the only design that Converse shoes have revolved around and always will. Apart from the image value provided by Chucks, the product also provides its consumers with a diversity of patterns and colors to choose from, a most attractive attribute for the youth. Moreover, Chucks also come in low ankle height design and high boots to suit the style of every individual. The Chucks also compliment almost all outfits for both the genders. Be it under skinny jeans, or a short skirt, Chucks can give a trendy look to all. The big broad colored laces in the shoes can easily be arranged by youngsters in different ways to give a new look on every arrangement. It has also been a fad amongst youngsters to paint the shoes highlighting their individualism. *Therefore, Chucks are more than just shoes. Marketing Mix and Market Position of Chucks This section describes the way Converse uses the tactical marketing tools for marketing Chucks in the United States. This section will cover the product attributes, pricing, distribution channels and promotional activities of Chuck Taylor All Star. Product The benefits provided by Chucks can be classified into three groups: The core benefits of the product comprise of the fact that Chucks are classic kicks that fit any look. They provide a perceived look of self-expression, free-spirit and creativity for every owner. Also, Chucks are easy to care for and teens prefer them because of the low maintenance feature that comes from a simple canvas and rubber design. The actual benefit of the shoe is its exquisite quality for a reasonable price. The Chucks use 2 ply canvas and a sturdy rubber toe-guard, which looks trendy and at the same time protects your feet. Although Chucks are not designed for athletics, they feel pretty comfortable and have a relatively simple design. Another special quality is their ability to transcend cultures; they appeal to punks, rebels, athletes, and kids. Another benefit of chucks is that they come in an unimaginable range of colors and also are packaged in color-themed shoe boxes, making it more appealing to the target consumer base. One of the most important features of chucks is that they provide the consumer with a variety of choices in terms of designs and patterns. The consumer can choose from hi-top, low-top, X-Hi and Slip-On. Above all, Converse is a recognized brand in the market of canvas shoes. Because of this, even after Nike took over Converse, they carried on the range with the same brand name. Augmented benefits include, the consumers being offered with an option to buy a customizable shoe with user-generated content, allowing users to design and select colors for the entire shoe. Consumers are able to create unique custom canvas shoes by uploading their own designs, patterns, illustrations, images and text, and then preview their shoes instantly. Users can also embellish their shoe designs with preset colors and patterns. The shoes are embellished and assembled from scratch within 24 to 48 hours, which enables consumers to receive their shoes in one to two weeks. Apart from all these benefits offered by Chucks, they also come in limited editions for those who want an exclusive shoe. Converse keeps coming up web exclusive offers to increase sales and make consumers revisit the site frequently. The sales and purchase agreement of Converse also offers an easy return within 30 days if the consumer happens to be unsatisfied with his online purchase. If purchased at high-end retailer, satisfaction guarantee Price Converses Chucks are priced quite reasonably relative to its competitors. On one hand, where brands like Sketchers, Vans, Levis, Adidas and Lee Cooper, offer the same quality and style for a high price, Converse All-Stars dont usually cost more than $35-60. Chucks are positioned to suit practically every pocket. Consumers can also avail the Just Reduced and Last Chance offers on particular shoes while purchasing online. The company usually provides discount coupons or vouchers on in-store purchases which can be utilized at the time of the next buy. Place/Distribution Converse has 53 outlets in the Unites States located in all major cities like California, Florida and Texas. (www.converse.com) Apart from exclusive Converse Stores, the product is also distributed to major retailers and is sold to the consumer through a variety of channels. According to data from BIGresearch, in the years 2006-2008 BIGresearch, nearly 18% of adult consumers have no preference for a particular branded outlet, 12% of consumers shop most often at Wal-Mart and Payless for footwear. Chucks can also be bought online from Converses official website www.converse.com. Promotion Apart from competing in price, Converse has to fight for market share through strategies like strengthening brand image and product proliferation. The brand image of Converse is created by extensive marketing campaigns and celebrity endorsements. The product has had a collection of classic advertisements after Nike invested a sum of $4 million post its takeover of Converse. The figure below shoes the growth in the sales of Converse after Nike pushed its promotion. Nike, Inc. Net Sales of Cole Haan, Converse Other Products and Percent of Total Net Sales, 2005-2009 (in millions $) Source: Nike, Inc. annual reports and press releases. Chucks have been marketed by famous personalities like Chuck H. Taylor, The Ramones and Will Smith from the field of sports, music and entertainment respectively. Converse has been actively building up a presence within the hip, indie/alternative music youth culture for the better part of the past decade, in particular emphasizing its retro-tinged Chuck Taylor All Star brand. Previously, the company has tapped musicians like Tokyo Police Club and Matt Kim to design shoes and sponsored collaborative singles from blog-hyped acts, including a recent release from Best Coast, Kid Cudi, and Vampire Weekends Rostam Batmanglij. The company also sponsors rock concerts, a kind of event associated with the target market. Since Converse is more like a community, a part of its advertising is done by its existing consumers through Word of Mouth (WOM) and internet blogs. Influence of Marketing Mix on Buying Behavior for Chucks Though the marketing mix needs to be updated on a regular basis to suit the variable needs of the existing customer base and to foray into newer markets, Converse has always promoted Chucks as an affordable trendy shoe for youngsters. With its classic customizable range of kicks, Chucks directly meets the need of creativity and self-expression for the youth. Also, the association of the brand with music since decades is a strong attraction to the followers of punk rock. Colors, styles, fashions, and what is likely to be hot are important criteria in the design of fashion footwear, and Chucks meet them all. Moreover, Converse is a renowned brand for canvas shoes and this brand familiarity influences the buyers decision to purchase Chuck Taylors each time he walks into a store with the intent of buying a pair of shoes. Chucks are reasonably priced and therefore are more likely, than its competitors, to be purchased. The frequent discounts and offers that Converse comes up with play a significant role in attracting the customers. The vouchers earned on in-store purchases work to persuade the customers to shop at Converse again. With several factory stores in the important cities of the country, Converse has made the purchase of Chucks quite convenient for its customers. Comforters are also lured by the option of website purchases and the availability of the shoe in ubiquitous retailers like Wal-Mart and Payless. The association that Converse has made with the celebrities from all spheres of life, sports to music to media, has helped it make a positive impression on minds of the targeted younger generation. The followers of indie/punk rock also relate with Converse much more than with any other brand, owing to Converses sponsorships of music events. Also, since Converse is a recognized brand, customers tend to buy Chucks since influencers or the reference groups possess the shoe. Conclusion Converse is a recognized brand in the fashion footwear industry, which positions its Shoe, Chucks All Star, as a shoe of self-expression. The product is reasonably priced and targets the younger generation of students and young professionals. With a variety of designs and colors, high quality standards and relatively low pricing, Chucks are amongst the most preferred shoes in the target market. Converse promotes Chucks through a number of distribution channels and celebrity endorsements. Overall with its marketing activities Chucks has been a successful brand. The only area in which Chucks are lagging is the athletic footwear segment which is huge market to be forayed in.

Monday, January 20, 2020

Ishmael, the Sacrifice of Abraham :: Islam History Religion Religious Papers

Ishmael, the Sacrifice of Abraham Introduction The tragedy of strained relations between Islamic and Judeo-Christian countries is a part of everyday life. One need only pick up a newspaper or check the news story of the day via television, radio, or internet to learn of the latest violent attack by a suicide bomber or military retaliation on such an attack. The terrorist attacks have been perpetrated by countries that are predominantly Islamic with the counter attacks coming from a well-armed Israel, supported by US arms sales as well as US silence. Arecent CNN talk show byline queried, â€Å"Are we at war with Islam?† One does sometimes wonder. Israel has long held a policy of counter attack to deal with terrorists harbored by governments of neighboring countries. Following 9/11, the United States government adopted this policy. As part of this new policy the US military went after terrorists in Afghanistan and destroyed the country’s infrastructure as well as innocent civilians in the process. In early 2003, Iraq was attacked for the same reasons, with the same resulting damage. Terrorism directed against Iraqis and Coalition forces as well as military retaliation by Coalition forces continues to make the headlines in occupied Iraq. The cycle of violence continues. To say the cause of political friction in the Middle East is due to religious differences is too simplistic as well as unduly inflammatory. Other things come into play, such as protection of US interests involving energy production, and even control of the water supply by Israel and its neighboring countries. However, to say the violence has nothing to do with religious differences denies the past 4,000 years of history. Judaism, Christianity, and Islam, three of the world’s great religions, have their roots as well their â€Å"holiest places† in the Middle East. All three religions revere Abraham as a common ancestor. Yet all three have had bloody interchanges throughout history. How and why did Abraham’s children become such a dysfunctional family? Where is God in this â€Å"family feud?† Finding answers to these theological questions that could help provide a peaceful future are important for all. Conflicts surrounding this â€Å"family of God† involve more people and places than were involved even 50 years ago. For example, currently there are more Muslims living in the United States than Methodists (Geisler and Saleeb, 2001).1 The Story of Ishmael One must wonder what event or events provided such fertile ground for violence and bad feelings to thrive?

Saturday, January 11, 2020

Process or Reality Therapy

Reality therapy is an active, directive, and didactic model for change that stresses the person’s present behavior. A basic tenet of reality therapy is that individuals are responsible for their own behavior. It is a common sense approach an can be used by a wide variety of persons as well as highly trained professionals (Videbeck, 2007). The focus of reality therapy is behavior, not attitude, insight, feelings, one’s past, or unconscious motivation. This model refutes the medical model and encourages positive growth and success.It concentrates on what the clients can do practically to change behavior to fulfill their needs. The client is asked to identify wants and needs. They are asked to evaluate their behavior, formulate a plan for change, and follow though with their plan (Read, 1997). Reality therapy is grounded in the assumption that we all create our inner world. How the real world exists is not important, but rather what is important is the way we perceive it t o exist. Behavior is an attempt to control our perceptions of external world to fit our internal and personal world (Fatout, 1992).The process of reality therapy is: 1) Make friends – establish a warm, supportive relationship, and insist that clients take a look at the lives they are choosing to lead. 2) Focus upon daily activities and ask what they are doing now. 3) Ask the question: Is what you are doing helping you? 4) Help the client make a plan to do better. Using reality therapy requires a lot of time used in planning and checking with the client on how the plans are being carried out. 5) Commitment to the plan. 6) No excuses.7) No nourishment.These two go together, when there is commitment to plan, there is no excuse for not following through. 8) Never give up. To approach a person with the idea that, if things don’t work, we’re going to give up. Always have as your motto â€Å"We have just begun to fight. † 9) Once the relationship has developed a level of trust and friendship, introduce the client to Jesus Christ and present the plan of salvation. Incorporating biblical principles is the area of problem solving (Watson & Watson, 2005).

Friday, January 3, 2020

The Modern Prometheus By Mary Shelley Essay - 1839 Words

Society tends to put men on a higher pedestal than women. This is because in the beginning, God created man, Adam, first. Society looks back on this and gets the idea that since man was created first, they are the greater of the genders. God created woman from man thus leading to the belief that women needed men in order to survive. Because men were aware of their so-called superiority over women, they let this power effect their understanding of their role in society. Mary Shelley wrote and released her first world famous novel, Frankenstein; or, The Modern Prometheus, in 1818. Frankenstein; or, The Modern Prometheus consisted of mostly male characters, with little to no attention to female characters. This abundance of attention to male roles represented the dominance of males in society that tended to silence the importance of women. The subtitle of Mary Shelley’s novel, The Modern Prometheus, obviously alludes to the Greek Titan, Prometheus. Prometheus was given the task o f creating mankind out of clay. Prometheus stole the creation of fire from the gods to give to mankind. This theft upset Zeus because he thought Prometheus was giving mankind too much power. In order to punish Prometheus, Zeus chained him to a rock so that Prometheus’ liver would be pecked out by a bird every day. Every night, Prometheus’ liver would grow back so that the suffering would never end. The main character of Frankenstein; or, The Modern Prometheus is Victor Frankenstein. Victor FrankensteinShow MoreRelatedMary Shelley s Modern Prometheus1365 Words   |  6 PagesFrankenstein was Mary Shelley’s modern Prometheus, a literary form of the forbidden flame bestowed upon the human race – the science of electricity. Yet, the story of Victor Frankenstein’s creature is not one strictly of science, or of a caution against it, or of a vendetta against the popular Calvinist belief of predestination. What Victor Frankenstein, and Mary Shelley, creat ed for the world was a story of how far a man dared go with the forbidden flame – greater natural knowledge – that was spreadingRead MoreMary Shelley s Frankenstein : A Modern Prometheus822 Words   |  4 PagesFrankenstein: A Modern Prometheus Mary Shelley’s cautionary horror tale, Frankenstein: A Modern Prometheus, portrays the deadly consequences of callous indifference to life. Throughout the novel, Shelley employs allusions to the Prometheus myth, Paradise Lost, and â€Å"The Rime of the Ancient Mariner.† Through these allusions, Shelley illustrates the creature’s yearning for love and acceptance, and Victors lack of love and compassion which leads to his ultimate destruction. In the first place, Shelley alludesRead MoreMary Shelley s Frankenstein And The Modern Prometheus912 Words   |  4 Pagesoften refer to Mary Shelley s masterpiece Frankenstein or the Modern Prometheus as a starting point to drive the question: what it means to be human. Mary Shelley s Frankenstein or the Modern Prometheus suggests the possibility of reconstructing a broader approach towards scientific discovery by portraying the dangers of blindly pursuing scientific knowledge done so by the modern Prometheus that is Victor Frankenstein. Thomas Vargish in Technology and Impotence in Mary Shelley s FrankensteinRead MoreMary Shelley s Frankenstein And The Modern Prometheus1342 Words   |  6 Pagesthere is no doubt in the connection of the Greek God Prometheus and Mary Shelley’s Frankenstein, as the title of the book states: Frankenstein, or the modern Prometheus. Shelley made sure that the readers knew that Frankenstein is to be seen as the modern Prometheus, and all things in her book connect Frankenstein to the Greek God that shaped Humanity. In this essay is stated that Frankenstein is indeed as Shelley meant, the modern Prometheus. Reasoning behind this is of how Frankenstein’s and Prometheus’sRead MoreMary Shelley s Frankenstein And The Modern Prometheus1141 Words   |  5 Pagessomeone, do you think that you would take that chance? Prometheus is a Greek God who gave mankind fire, which had been stolen from Mount Olympus. â€Å"Frankenstein, or the Modern Prometheus,† by Mary Shelley is about a man name Victor Frankenstein who creates a â€Å"monster† and tells the story of the lives of each character, and the conflict between Frankenstein and his creation. Victor Frankenstein tried to play God in â€Å"Frankenstein, the Modern Prometheus,† by creating a his own specimen, giving his creationRead MoreMary Shelley s Frankenstein And The Modern Prometheus871 Words   |  4 PagesThe title of Mary Shelley s novel i s Frankenstein; or the Modern Prometheus. So it shouldn t come as a shock that Mary Shelley was actually influenced by this tale. Her husband Percy Shelley had actually begun composing his own tale of Prometheus in the form of poetry entitled, Prometheus Unbound. He began composing this piece around the same time that his wife was publishing Frankenstein. Mary Shelley included The Modern Prometheus as part of her title for the novel and she attempts to compareRead MoreMary Shelley s Frankenstein - The Modern Prometheus946 Words   |  4 PagesFrankenstein by Mary Shelley is a Gothic novel which revolves around the concept of men overtaking the role of God by attempting to create life, which is successfully depicted through the character of Victor Frankenstein who creates and brings life to the â€Å"monster†, unaware of its consequences and responsibility. Similarly, the mythological story of â€Å"Prometheus† revolves around the young Titan who in attempts to help ma nkind, wages war with Jupiter by providing men with fire and how to utilize itRead MoreMary Shelley s Frankenstein, And The Modern Prometheus3901 Words   |  16 Pages â€Å"Frankenstein, or the Modern Prometheus†, by Mary Wollstonecraft (Godwin) Shelley Mary Shelley s novel Frankenstein is best known for its influence in popular culture through many film adaptations. It is in fact, however, one of the great novels of ideas. Write an essay that discusses in what sense you think it is a novel of ideas. What are its claims about human reason and human nature? Shelley explores some aspects of human nature, specifically human lust for power and the unfortunate way weRead MoreMary Shelley s Frankenstein And The Modern Prometheus1470 Words   |  6 PagesIn Mary Shelley’s Frankenstein; Or, the Modern Prometheus: The Original 1818 Text Third Edition she presents the story of a man named Victor Frankenstein and his creation. The story is told through Robert Walton, a man at sea who meets the estranged Victor Frankenstein and shares Victor’s story to his sister, Margaret Saville through a series of letters. Through these letters we get an insight into the life of the Frankenstein family as well as the relationship Victor has built with his creatureRead MoreThe Foil Of Mary Shelley s Frankenstein, And The Modern Prometheus1046 Words   |  5 Pagestraits, by differences and similarities, help to emphasize and enhances the qualities and actions of the protagonist. Many characters, such as Elizabeth Lavenza, Henry Clerval, Robert Wa lton and Frankenstein’s creature, in Mary Shelley’s Frankenstein, Or, The Modern Prometheus qualify as foils for Victor Frankenstein, the protagonist. However, Frankenstein’s creature is the most effective foil for Victor Frankenstein. The creature’s similarities and differences with Frankenstein along with his actions