Monday, May 25, 2020

Confusing Preposition Pairs in English

Confusing  preposition pairs in English is one of the most common mistakes for ESL students. To help you avoid this mistake, review  some of the most commonly confused pairs of prepositions below.   In / Into The key difference between in and into is that in indicates a state of being, whereas into indicates motion. For example, into is often used to describe the movement of something from outdoors to indoors, such as in the sentence, I walked into the house.  By contrast,  in is used when a thing or person is stationary. For example, I found the book in the drawer. Examples Jack drove his car into the garage.My friend lives in that house.The teacher came quickly into the room and began the lesson.The dishes are in that cupboard.   On / Onto Similar to into and in, onto indicates motion where on does not. Onto normally indicates that something is placed onto something else. For example, I put the dishes onto the table when I set it. On shows that something already rests on a surface. For example, The picture is hanging on the wall.   Examples I carefully placed the picture onto the wall.He put the book onto the desk.You can find the dictionary on the table.Thats a beautiful picture on the wall. Among / Between Among and between are almost exactly the same in meaning. However, between is used when something is placed between two objects. Among, on the other hand, is used when something is placed among many objects. Examples Tom is between Mary and Helen in that picture.Youll find the letter among the papers on the table.Seattle is located between Vancouver, Canada, and Portland, Oregon.Alice is among friends this weekend. Beside / Besides Beside - without an s- means next to. For example, Tom is seated beside Alice. In contrast, Besides - with an s - states that something is in addition to something else. For example, Besides math, Peter is getting an A in history. Examples Hang your coat beside mine over there.There is so much work to do besides the normal tasks.Come sit down beside me.Besides potatoes, we need some milk.

Wednesday, May 6, 2020

Advertisement Analysis Slicing The Prices - 1237 Words

Slicing the Prices In a recent issue of Men’s health magazine, Gillette has posted an appealing advertisement. The advertisement Gillette has posted is for their price change in razors. The advertisement is a straightforward design with three razors on the left-hand side of the page, large text saying, â€Å"Get the shave you love for our lowest prices in years† on the top, and finally the company name on the right. The advertisement does not give a specific price. The promises of an insubstantial value in addition to the light humor makes this an effective advertisement that will remain in the subconscious of future consumers. As most readers of a magazine normally disregard the advertisements displayed, companies must find ways to convey†¦show more content†¦After reading the bottom paragraph, the advertisement communicates â€Å"we’d prefer to tell you exactly how much† meaning Gillette could not provide the value of the product as the prices a re dependent on location and market. A type of claim used by Gillette in this advertisement is an empty or unfinished claim. An example of an unfinished claim is â€Å"the best a man can get†. The core audience of Men’s health magazine is adult men, likely in college or above. The magazine provides information about health, fitness and men’s fashion. The audience of this magazine are likely belongers, and emulators. The target audience of this advertisement is known as sustainers, Belongers, and loosely the emulators. The sustainers have little disposable currency. They are known to impiously purchase cheaper products to save as much money as possible. They are likely to be a candidate to purchase the product because of the advertisement stating, â€Å"lowest prices in years†. They are also the most prominent customer at Walmart, which sells the Gillette brand. Walmart is one of the world’s largest markets which makes their customer base a likely t arget. A better candidate of this advertisement would be the belongers. Belongers are usually from the middle class who has more income to spend than the sustainers. Like the sustainer, they are likely going toShow MoreRelatedInformation About Data Mining And Knowledge Discovery3226 Words   |  13 Pagesthe technology on the use of information at Di Stefano cafe 6 2.3 Impact of the technology on the managers 6 2.4 Business strategy implications associated with the technology 7 2.5 Data mining simplified model for knowledge discovery based on OLAP analysis 8 3.0 Conclusions and recommendations 15 Executive summary This report focuses on the various advantages associated with the adoption and implementation of data warehousing and data mining technologies at Di Stefano cafe. Specifically, theRead MoreAutomatic Chocolate Vending Machine (Avcm)3442 Words   |  14 Pages * The price of chocolate increases * The message lines need to be changed or * Machine features changes. 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The coffee house will offer a variety of choicesRead MoreHow to Increase Retail Sales5817 Words   |  24 PagesssHow to Increase Sales in Retail with Market Basket Analysis Marko Svetina, JoÃ… ¾e ZupanÄ iÄ  Merkur d.d. C. na Okroglo 7, Naklo, Slovenia marko.svetina@merkur.si University of Maribor, Faculty of Organizational Sciences KidriÄ eva cesta 55a, Kranj, Slovenia joze.zupancic@fov.uni-mb.si Abstract: This paper investigates market basket analysis as an important component of analytical CRM in retail organizations. It presents the case of the company Merkur d.d., Slovenia, a trading company dealing in itemsRead MoreKerafed Projecct9056 Words   |  37 Pagesworking of an organization. 1.3. 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Tuesday, May 5, 2020

Primary Research Proposal Marking schedule

Question: Discuss about the Primary Research Proposal Marking schedule. Answer: Research Needs Identification The research will help to identify the steps that will help Peter to become well prepared before meeting his potential franchiser to set up the business. The research will help to identify that an existing business does not sound correct however, starting from the scrape sounds a bit unapproachable. In that case, Peter being a farmer he requires to start a brainstorming about his aims and objectives. It is imperative to develop a business plan, as the start of a new business enterprise requires a business plan that acts a road map in order to guide the future of a trade (Hing, 2013). As the offer around Pelorus Bridge is very limited, the research will provide an overview regarding how to deal with the scenario. It is imperative for Peter to be well prepared while meeting the franchisor because in addition to a renowned brand name, purchasing a franchisee provides several other benefits that are not available to Peter while starting the business from the scrape. Reputable franchisor will also carry out a market research before selling a new outlet in order to raise confidence. However, the failure to do a sufficient market research is one of the largest mistake that most of the independent makes (Repack, Repack Lin, 2014). Research Aims, Samplings and Research Methods Selection The aims of the research are as follows: 1.To provide an overview how the approach to potential franchisor to start a new business 2.To illustrate that how will Peter strengthen his negotiating position with the help of a potential franchisor SMART form S The specific context of the proposal is how the approach potential franchisor will help to start a business in McDonalds. It is imperative to remember that a franchisor has expended a lot of time, effort as well as money in order to build their brand. Peter should prepare for the approach is the similar way in which he will prepare for a job interview. It is important for Peter to research about McDonalds before approaching the franchisors. Some potential franchisors might be afraid of the fact that it will require to conform to an overpowering as well as unapproachable corporate system. It is truly an art to franchise negotiation for both the parties in order to become successful (Gerhardt et al., 2015). It is also required for Peter to go through the franchisee disclosure document of McDonald. While going through the document, Peter will come across the basics of cost, training as well as location and the fragmentary fees that are required to operate a franchisee of McDonalds. M It is important to keep in mind how the success of the project can be evaluated and as a result, the objective requires being measurable. The franchisor will help to prove the need for the good or service. With the help of a potential franchisor, Peter will be able to select a professional site. The franchisor will also provides budget that work as well as cost-control systems. McDonald continues to be recognized as a leading franchising company around the world. Peter will get tremendous opportunity if he owns a restaurant in McDonalds. The opportunity will be measured with the help of secondary sources. With the help of secondary source, the relative market share will be determined. It will require finding sales of the Company during a particular period. Opening up of franchisee of McDonalds is expensive and as a result, Peter has to put down a lot of money forthright (King King, 2016). A The objective is to make it a point that whether the aim is achievable or not. Peter requires to look into the fact that whether the other established companies in Blenheim and Nelson accepts the proposal and allows Peter to set up his new business. Peter also requires to set achievable targets. McDonalds mostly targets everyone and as a result, the Company does not have a selected targeted audience (Hartley, 2015). R Relevant illustrates result oriented. This project should be executed in order to carry out a profitable business. If the project is carried out successfully, it will have a positive impact on Peter and as a result, he will be able to lead a country lifestyle. T The objectives should also deal with time-frame. An initial down payment is requisite while making the purchase. The time-frame depends on the willingness to individually devote full time as well as best efforts to the daily operation of the restaurant (Janssen, Van Der Voort van Veenstra, 2015). Research Approach The research approach is described as the importance of hypotheses to the study that is considered as the major distinguishing point between deductive as well as inductive approaches. For deductive approach, the emphasis is mostly on causality however; for inductive approach the objective is usually focused on the exploration of new phenomena. On the other hand, abductive approach starts with surprising facts (Savin-Baden Major, 2013). Deductive Approach: This type of approach is mostly concerned with the development of a hypothesis that is based on an existing theory. Deductive approach is illustrated by means of hypothesis that can be derived from the proposal of the theory. The alternative to deductive approach is the inductive approach. Deductive approach mostly explores a known theory as well as tests if that theory is suitable in a given situation (Gabriel, 2013). Inductive approach: It is mostly known for its inductive reasoning that starts with observation as well as theories that are planned towards the end of the research procedure. This aim of this approach is to generate meanings from the set of data that is collected to recognize prototypes as well as relationships to build a theory (Herrera et al., 2017). Sampling Sampling is the procedure that helps to select units from a population of interest. Random sampling provides each member of the target population a common and an equivalent probability of selection. On the other hand, systematic sampling that acts as an adjustment of random sampling. Stratified sampling is probable when it makes sense to partition the population into groups. With the help of stratified sampling, Peter will be able to partition the population into groups that is on the basis of a factor that influences the variable. However, cluster sampling is completely dissimilar to that of stratified sampling. With cluster sampling, Peter will able to divide the target population into groups b band achieve a simple random sample (Dosne, Bergstrand Karlsson, 2016). Research Methods Research methods comprises of all those techniques as well as methods that are adopted to conduct a research. The two possible research methods that are selected include quantitative and qualitative method. Quantitative Methods: Quantitative research method makes the use of numbers in order to test hypotheses as well as make prediction by making the use of measured amounts. By making use of numbers, the researcher has the prospect to use advanced statistical tests to make certain that the results have a statistical relationship. Quantitative research methods are more structured as compared to that of qualitative research methods. The several forms of quantitative research forms are online surveys, paper surveys, face-to-face interviews as well as mobile surveys. With the help of online survey, Peter will be able to come across current and potential franchisers of McDonalds. He will also come to know that how franchisees value famous incentives (Hussein, 2015). Qualitative Methods: Qualitative research illustrates the sort and quality of a subject while interpreting as well as attempting to understand an event. Participant observation is one of the most common methods of qualitative research methodology. It is suitable for the collection of data on naturally happening behaviors in their customary contexts. In-depth interviews are also a part of qualitative method that is optimal for the collection of data on personal histories of individuals (Taylor, Bogdan DeVault, 2015). The advantages of qualitative methods are as follows: 1. Problems and objects that are covered are evaluated in depth and details 2. Interviews are not restricted to particular question and can be redirected by researchers in real time (Hussein, 2015). The limitations of qualitative methods are as follows: 1. The quality of research is mostly reliant on the skills of the researcher and it can be effortlessly influenced by personal idiosyncrasies 2. Qualitative research is sometimes not acknowledged and understood particularly within scientific communities The advantages of quantitative methods are as follows: 1. It helps the researcher to conduct a wide survey that involves several subjects and generalization of findings The limitations of quantitative methods are as follows: 1. This method is mostly inflexible and it also provides less detail on the motivation Research Plan Task Start Date Duration End Date Project Proposal 27-Aug 15 10-Sep Literature Review 4-Oct 35 9-Nov Data Collection 5-Aug 25 30-Aug Data Analysis 23-Oct 30 23-Nov Final Report Submission 25-Sep 31 26-Oct The major objective of the research is the project proposal. After conducting the outline of the research, the research work will be initiated. The above research will mostly be conducted by making the use of secondary research as it takes less time as compared to primary research. Research Analysis and Evaluation The study is mostly conducted on the basis of secondary research that involves competent as well as experienced representatives who are accountable for field visits. The data is mostly gathered by focusing on interviews. Research analysis has several facets as well as approaches that encompass miscellaneous techniques under several names. Research evaluation is an interdisciplinary peer-reviewed as well as global journal. A research evaluation is an essential part of a proposal as it provides data that helps to improve a project during development and accomplishment. In order to evaluate how well a company prepares a new franchisee, Peter requires to execute three things. He should firstly evaluate the training programs to make sure that all functional areas of the trade are enclosed and the systems are in place to assist while running a business. Secondly, Peter has to appraise its initial unit disclosing support systems to make sure that Peter has all the support that is required w ith every facade of opening a new shop. Thirdly, Peter also requires to evaluate the front line support staff of the franchisee (Penfield et al., 2013). With the help of research evaluation, Peter will be able to look at the opportunities provided by the potential franchiser and this will act as an imperative question that requires to be answered. With the help of research evaluation, Peter will be able to review the ongoing activities of the project and will provide with unforeseen insights. Peter also requires to make the use of secondary research in the next step that will help him to determine the amount of money that an established unit will make after operating. It will also help to be sure about the comparison of income expectation to the size of total investment so that the profit appears to be reasonable. However, if there is any conflict between Peter and the potential franchisor, he can easily approach him to clarify the information that will help to determine the correct answers. A company should meet up with all the three criteria in order to meet the expectation of the customers (Waltman Costas, 2014). References Dosne, A. G., Bergstrand, M., Karlsson, M. O. (2016). An Automated Sampling Importance Resampling Procedure For Estimating Parameter Uncertainty. Gabriel, D. (2013). Inductive and deductive approaches to research. available online at h ttp://deborahgabriel. com/2013/03/17/inductive-and-deductive-approaches-to-re search. Gerhardt, S., Hazen, S., Lewis, S., Hall, R. (2015). Entrepreneur Options-" Franchising" vs." Licensing"(McDonald's vs. Starbucks and Chick-fil-A). ASBBS Proceedings, 22(1), 152. Hartley, M. E. (2015). Marketing to a Bilingual Target Market Through English-Language Media (Doctoral dissertation, Texas Christian University Fort Worth, Texas). Herrera, Y., Fernndez, M. S., Lamas, S. G., Campos, L., Talevi, M., Gasparini, Z. (2017). Morphology of the sacral region and reproductive strategies of Metriorhynchidae: a counter-inductive approach. Earth and Environmental Science Transactions of The Royal Society of Edinburgh, 1-9. Hing, N. (2013). Maximizing franchisee satisfaction in the restaurant sector. Journal of Consumer Marketing. Hussein, A. (2015). The use of triangulation in social sciences research: Can qualitative and quantitative methods be combined?. Journal of Comparative Social Work, 4(1). Hussein, A. (2015). The use of triangulation in social sciences research: Can qualitative and quantitative methods be combined?. Journal of Comparative Social Work, 4(1). Janssen, M., Van Der Voort, H., van Veenstra, A. F. (2015). Failure of large transformation projects from the viewpoint of complex adaptive systems: Management principles for dealing with project dynamics. Information Systems Frontiers, 17(1), 15-29. King, B. L., King, B. L. (2016). Caught in the middle: franchise businesses and the social media wave. Journal of Business Strategy, 37(2), 20-26. Penfield, T., Baker, M. J., Scoble, R., Wykes, M. C. (2013). Assessment, evaluations, and definitions of research impact: A review. Research Evaluation, rvt021. Repack, W., Repack, D., Lin, J. C. J. (2014). Factors that Influence Women When Purchasing a Business Format Franchise. Journal of Small Business and Entrepreneurship Development, 2(3), 1-12. Savin-Baden, M., Major, C. H. (2013). Qualitative research: The essential guide to theory and practice. Routledge. Taylor, S. J., Bogdan, R., DeVault, M. (2015). Introduction to qualitative research methods: A guidebook and resource. John Wiley Sons. Waltman, L., Costas, R. (2014). F1000 recommendations as a potential new data source for research evaluation: A comparison with citations. Journal of the Association for Information Science and Technology, 65(3), 433-445.